First 3 Episodes of “Gia đình Haha” hits million views, enter YouTube Top 12 trending and Top VTV3 ratings

Artists Featured in "Gia đình Haha" (Photos: YeaH1)

“Gia đình Haha – Những ngày trời bao la” is a reality television program featuring five artists: Jun Phạm, Rhymastic, Bùi Công Nam, Ngọc Thanh Tâm, and Duy Khánh.

The show is produced by YeaH1 in collaboration with the Ministry of Agriculture and Rural Development, the Ministry of Natural Resources and Environment, and TikTok. Its goal is to promote tourism and agriculture across various regions of Vietnam. The format is adapted from the popular Chinese show “Haha Nongfu”, originally produced and aired exclusively by MangoTV on Hunan Television.

Gia đình Haha lights a fire for lunch.

The program follows an unscripted format, where the artists live with local families and take part in daily agricultural activities.

So far, two full episodes and one bonus episode have been released. The show quickly gained attention, with the first two episodes reaching two million and one million views respectively. Not only did both episodes top the VTV3 primetime ratings chart, but the program is also gaining ground across digital platforms. It is proving that a “reverse entertainment formula” centered on simplicity and sincerity can still win the hearts of millions.

Lunch in the forest.

According to updated data, Episode 1 has officially surpassed two million views. Episode 1+ and Episode 2 have also each reached over one million views.

Episode 1+ ranked 12th on YouTube’s Trending chart, helping Gia đình Haha become one of the standout reality shows of 2025.

In the first three episodes, viewers were taken to the peaceful setting of Bản Liền commune, Bắc Hà district, Lào Cai province. There, the artists experienced genuine emotional moments living with the family of Ms. Vàng Thị Thông and Mr. Lâm A Hà, along with their two children, Thư and Thắng.

The artists plow a rice field.

Audiences witnessed many unfiltered moments: Jun Phạm plowing the field and being stepped on by a buffalo, Bùi Công Nam gathering bamboo shoots in the forest, Ngọc Thanh Tâm digging cassava. They also shared simple evening meals with the host family and helped little Thư practice English.

Viewers were especially moved by Ms. Vàng Thị Thông, the Tày woman from Bản Liền, who inspired Bùi Công Nam to write the lyrics “ordinary but extraordinary” for the program’s theme song. Not only was she skillful and hardworking, managing both household and farmwork, she also took care of the family’s tea and cinnamon plantations and participated in village activities, even serving as a forest patrol officer.

Ms. Vàng Thị Thông guides the artists in picking wild greens.

Her kindness and heartfelt interactions with the artists made her feel like part of their team, creating a strong impression on the audience.

Gia đình Haha does not require intense concentration or provoke stress. Instead, the artists’ journey opens up a warm space filled with beautiful footage of nature, the dignity of manual labor, and above all, human connection and community bonds. In this way, the show transcends the definition of quality entertainment and becomes a companion that brings families closer together and offers comfort in today’s fast-paced life.

Bùi Công Nam riding a buffalo.

“Gia đình Haha – Những ngày trời bao la” brings artists into real rural life experiences across Vietnam, starting with Lào Cai and Quảng Ngãi to represent the North and Central regions. More locations will be announced by the producers in the near future.

The main cast of Gia đình Haha – Những ngày trời bao la includes Jun Phạm, Rhymastic, Bùi Công Nam, Duy Khánh, and Ngọc Thanh Tâm. In each stop along the journey, Gia đình Haha will also welcome guest visitors, well-known artists with long-standing careers in the arts and familiarity with the public.